Tag Archives: Social media

January 20, 2019

Is Website Passé in the Age of Whatsapp and Social Media?

There was an interesting conversation that I overheard at the airport last weekend. Not that I was eavesdropping, but I couldn’t stop listening to the rapt discussion between two men in their early thirties. One of them opined that Whatsapp, Instagram, Facebook, and the like are the current buzz in online digital marketing. Websites are […]

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December 20, 2018

The Downside of Irrelevant Social Media Posts

As the brand stylist sits across her client at a coffee house, Alisha chirps in, “Thank you so much for meeting up. To be frank, the reason I wanted to meet you is that my company isn’t doing too well. I need some help with my brand. I’m sure you will help me resolve my […]

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